Marketing is everything, but it doesn't sound like they would actually be able to carry it anywhere since it is banned in most places in India. The sad part of the article is where they said that most likely if the victim were to have had a gun she would have been charged with murder and would have spent the rest of her life in jail. Either way a no win situation in India.
Looks like a typical government approved design. An underpowered Webley. They need to remove the restrictions on firearms and get some real guns in the hands of their women. Guns that don't cost an arm and a leg. They're ripe for a Saturday Night Special market.