BUDWEISER wants your opinion about NFL advertising

[femurphy77]

I doubt anyone listens to all of these recordings. I would have had a higher expectation if they had you hit 3 to stop advertising and 4 to continue supporting. This feels like they are just letting people blow off steam without actually bothering them.

Yeah that was my impression too but what the hey?

 

[BroodXI]

They won't pull their advertising...

"We have many long-term sports partnerships, including our NFL sponsorship, and while we may not agree on everything, we still believe in the power of sport to bring people together and overcome their differences. We have no plans to end our NFL sponsorship.”
— Matt Kohan, Senior Director of Marketing Communications, Anheuser-Busch

 

[Kutnupe14]

They won't pull their advertising...

"We have many long-term sports partnerships, including our NFL sponsorship, and while we may not agree on everything, we still believe in the power of sport to bring people together and overcome their differences. We have no plans to end our NFL sponsorship.”
— Matt Kohan, Senior Director of Marketing Communications, Anheuser-Busch

Of course not, the possibility of this blowing over, and the NFL holding a grudge, and picking someone new is too great. They did this as a "feel good" move, to make people think they are listening to them. You can trust that you'll never see the polling.

 

[Classic]

Of course not, the possibility of this blowing over, and the NFL holding a grudge, and picking someone new is too great. They did this as a "feel good" move, to make people think they are listening to them. You can trust that you'll never see the polling.

Agreed, a Marketing move to limit any possible damage while staying the advertising course.

 

[Dirtebiker]

Totally, because obviously Budweiser doesn't really care about the situation, they just care about their bottom line. If more people support one stance more than the other, then they will make the appropriate choice which aligns with their potential to make the most "green."

That IS what business is about!

 

[PistolBob]

It doesn't matter what they do....I won't ever see it.

 

[KittySlayer]

It doesn't matter what they do....I won't ever see it.

Nor will I drink it.

 

[Leadeye]

I don't like the taste of Bud and they don't advertise the brand I do drink.

 

[printcraft]

That IS what business is about!

You mean business is not about "social justice" and political posturing? ........ shocking.

 

[SSGSAD]

Done .....

 

[hoosierdoc]

Just occurred to me that maybe this is a means for Bud to renegotiate their contract earlier. Given the drop in ratings since they signed it would make sense

 

[bwframe]

Just occurred to me that maybe this is a means for Bud to renegotiate their contract earlier. Given the drop in ratings since they signed it would make sense

That kind of thing could easily trickle down to team owner/coach level to put some foots up asses.

"Look dumbasses, your disrespect for our country is into all of our wallets now."

 

[lovemachine]

So if Budweiser doesn’t pull out with the NFL, will people stop drinking their product?

 

[Kutnupe14]

So if Budweiser doesn’t pull out with the NFL, will people stop drinking their product?

Some will, overall no.

 

[hoosierdoc]

I HOPE it's much better than that marketing wonder horse **** known as "Corona"!

https://www.wsj.com/articles/corona-is-the-new-king-of-beers-1507227949

 

[Expat]

So are rating actually up or down. I have been seeing both stated like it is a fact.

 

[hoosierdoc]

Down big time. MNF was up against last year but it competed with a presidential debate

 

[miguel]

did they ask for your demographic and call back info?

I wonder if you'll be getting marketing materials

They will probably cross reference the number you call from against the database with existent customer data they have from all their sellers. If people actually buying it complain, they may say/do something to NFL. If it's just us gun nuts who don't appear in their db, they will say nada.

 

[printcraft]

Nov. 12th

NFL Faces Another Boycott | The Daily Caller