THIS right here.
Most people tend to forget that we are politically backward here in the United States.
Our nation was founded on Classical Liberalism (with the word Liberal itself stemming from the Latin word for liberty). Thomas Jefferson formulated his philosophy of governance off of the notions presented by John Locke, in so much as he opposed the formation of an overly powerful central government, which would likely abuse its people, as all other similar governments have in the past. This was truly a 'Progressive' idea at the time, as it had never been tried before. Giving the power to the people, so they may determine their own destiny, and defend themselves from any abusers, is central to the original American political philosophy.
Classical Conservatives favored the maintenance of a strong government, which could exercise its power over the people "for the greater good". The role of a Conservative government was clear - to do whatever is necessary to maintain order and stability (Utility) without regard to individual freedom or happiness (Liberty).
Calling Liberals Conservatives, and likewise calling Conservatives Liberals, frankly makes my head spin. I would liken the practice to 'Doublespeak' in George Orwell's book 1984. It is just absurd.
I tell my leftist friends on Facebook they are really "als" because there is no liber in their ideology.