Otterbox website pro firearms?

[Cottong2001]

Just visited the Otterbox website looking for a phone case. Was pleasantly surprised to see their banner ad shows some ladies going for a night on the town...to the shooting range!

http://www.otterbox.com/realtree/realtree,default,pg.html

 

[Lunati]

When they are marketing their "camo" line towards women, I'm not that surprised.

 

[Indy_Guy_77]

I think that they're probably "pro money" - and are marketing to the widest segment/s possible. They know that "sportsmen / women" are who they are marketing their camo stuff to. Those folks likely hunt. Hunting generally involves firearms.

Ergo - they appear "pro gun" because they market to the sporting populations.

Don't read too much into it.

-J-

 

[jckdanlz43]

Yeah, I agree with Indy_Guy that they are probably on whatever side has the "cash" at the time of marketing. It is however, nice to see that the marketing people think it is a good idea to picture women shooting and having a good time to sell their camo products.

 

[Cottong2001]

It is however, nice to see that the marketing people think it is a good idea to picture women shooting and having a good time to sell their camo products.

That's the point. Glad to see a company willing to represent shooters in a positive light. If they make money in the process, more power to them.

 

[MCgrease08]

That's cool and all, but c'mon, pink camo. Really?

 

[Mr Evilwrench]

Doubt they have any idea what banner ads are being served on their site. The ad servers (watch all the urls you access while the page loads) pick through your cookies and tracking information and dig up an ad just for you. Aren't you special? They also know things like your location, so they'll use that as well sometimes.

 

[sepe]

Doubt they have any idea what banner ads are being served on their site. The ad servers (watch all the urls you access while the page loads) pick through your cookies and tracking information and dig up an ad just for you. Aren't you special? They also know things like your location, so they'll use that as well sometimes.

It is a little slideshow that Otterbox has, it isn't a typical banner ad. I opened it with a browser that has never been used to look up hunting or gun related stuff on a device not used for gun or hunting related stuff. Same pics as on my laptop.

 

[Mounty09]

Cool but poor trigger finger.

 

[Bennettjh]

Doubt they have any idea what banner ads are being served on their site. The ad servers (watch all the urls you access while the page loads) pick through your cookies and tracking information and dig up an ad just for you. Aren't you special? They also know things like your location, so they'll use that as well sometimes.

 

[bluewraith]

I almost missed the video at the bottom due to all the camo.. too bad the above women aren't in it, but it is firearm related as well.

OtterBox with Realtree Camo Because This is Who You Are - YouTube