Glad to report you are off base there. The true state of affairs is the the democrats are involved in a primary election, behaving and spending like it. Trump is running a reelection campaign and has been for over a year.
Since May 2018 -- when Facebook and Google began releasing advertising data -- the Trump campaign and the Trump Make America Great Again Committee have spent more than $33 million across the two platforms. By comparison, the Trump campaign has spent more than $7.5 million on traditional TV advertising during that period, according to data from Kantar Media/CMAG.
The digital ads focus heavily on list-building and fundraising.
"The difference between [Obama's] first election and his reelection -- he grew his list by about 50, 55%. We're going to grow ours about 300%. You know, maybe even 400%. We're already at 150% growth with our list size," Parscale told Fox.
https://www.cnn.com/2019/11/07/politics/trump-digital-advertising-spending/index.html
Trump has been raising a lot of money and spending relatively little of it. If anything the article you linked makes my point for me by pointing out that the Trump campaign has spent less on advertising in the last year and a half than the campaign brought in during the last month. His opponent, whoever that may be, has been raising less and has been/will be spending a much larger percentage because they are battling for the primary.
